Despite the fact that the way motion pictures are made and seen hasn’t changed dramatically in the last century, there have been notable examples in the last twenty years of technological advances which have revolutionized the film industry.
Streaming services have reshaped the way audiences watch movies or other content at home or on the go, creating a new wave of innovative entertainment options. The ability to actually make films has become easier, as director Steven Soderbergh proved with his latest film, Unseen. IMAX made the “big screen” experience even bigger with movie screens that are nearly 100 feet tall. Movie theaters made the change from heavy, analog 35 mm film to digital in the early 2000s, and one of the biggest technological advances came in the world of animation as Pixar revolutionized animation by expertly combining engaging storytelling with breathtaking visuals. Check out Coco for further proof!
Now, the latest tech trend that appears ready for its close-up in the movie business is blockchain and that technology is poised to take the film industry, in the words of Toy Story’s Buzz Lightyear, “to infinity and beyond.”
The following is a sampling of sectors within the movie business which are using blockchain, and the women at the helm that are creating lasting change in the industry.
One area of the movie business that is already incorporating blockchain is in the production, marketing, and distribution of independent films. The first blockchain film is set for release in early July and is called, No Postage Necessary. The film, starring George Blagden (Versailles) and Charleen Closshey (An Evergreen Christmas), is a romantic comedy about a man who poses as a postal worker to steal people’s mail in order to make ends meet.
What makes this film different from traditional movie production is that it is being distributed through a P2P incentivized video network which utilizes the blockchain app Qtum. The clear benefit of this technology is that, in addition to being released in theatres, it will also be made available to purchase and view online using bitcoin. This groundbreaking change will immediately eliminate a litany of movie industry middle men who are waiting to get their hands on a portion of box office revenues.